Former Peak10 + ViaWest exec Isaiah Hogberg joins as west coast channel director to expand North American reach

Chicago, Illinois—December 13, 2017 AVANT Communications, the leader in channel-sales enablement for next-generation IT solutions, today announced that Isaiah Hogberg assumed the newly created position of West Coast Channel Director. Hogberg previously served as the vice president of channel sales at Peak10 + ViaWest. During his tenure at ViaWest, Hogberg built the firm’s indirect channel program into a major strategy driver. He has more than 17 years of IT sales experience in the cloud and datacenter space. Hogberg will report to Jennifer Gallego, executive vice president of channel sales, west.

“Bringing Isaiah onboard is a great example of how we are continuing to invest in cloud savvy experts,” Gallegos said. “We were looking for the highest caliber person to accelerate our grow in the west coast. We found that person in Isaiah.  He comes to us with deep roots in the partner community—combined with a wealth of cloud, colocation and technical expertise.”

At AVANT, Hogberg will help the company accelerate the company’s west coast expansion initiatives, including local channel sales enablement and regional customer marketing efforts.

“I’m happy to say that we continue to experience strong growth, doubling our channel’s UCaaS sales and tripling SD-WAN sales in the past year.  We are doubling down on our investment in channel resources to further accelerate these sales,” said Ian Kieninger, chief executive officer, AVANT. “With Isaiah joining our team, the west coast will have a local resource with deep experience in assisting partners to further accelerate their sales.”

“AVANT has a reputation for expertise in channel sales enablement for next generation IT services,” Hogberg said. “If I can do one thing, that will be to enable the channel partners in the west with the skills and tools to sell an expanding portfolio of IT services.”

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AVANT is a channel sales enablement company and the nation’s premiere distributor for next generation technologies. AVANT adds unique value with its focus and expertise in channel sales assistance, sales training, sales guidance, and sales tools to fuel IT services business growth. From complex cloud designs to global wide-area network deployments, AVANT sets the industry standard in enabling its partners and clients to make more intelligent decisions about services, technology and cost-effective communications. Follow us on Twitter, Facebook, LinkedIn, and YouTube.